June 11, 2012

Microsoft's controversial dance number at NDC 2012


"Microsoft announced a significant set of updates to its Windows Azure cloud computing platform this week ... and this is how somebody in Norway decided to celebrate, apparently.

A techno-dance routine that preceded Microsoft's Windows Azure presentation at the Norwegian Developers Conference this week featured a group of women jumping around on stage to a song that included several drug references and this line: "The words MICRO and SOFT don't apply to my penis."

In a strange effort to be inclusive, a monitor displaying the lyrics added, "or vagina."

The "dancing Azure girls" routine is already drawing widespread criticism on Twitter, and multiple videos are making the rounds on YouTube. The Windows Azure logo can be seen projected above the dancers in one of them.The official Windows Azure channel posted this comment on two YouTube videos of the event: "This week's Norwegian Developer's Conference included a skit that involved inappropriate and offensive elements and vulgar language. We apologize to our customers and our partners and are actively looking into the matter."It's not unprecedented for regional subsidiaries to embarrass their parent companies, but this is pretty extreme. It would be a huge surprise if anyone at Microsoft HQ in Redmond signed off on this." -Todd Bishop. GeekWire


Martin Tam is an editor and the Director of Video Production at [blank]’s Universe. He is also a technology enthusiast that particularly enjoys computers and photography. He enjoys breaking things and sleeping in his spare time.